GO FROM SCATTERED AND OVERWHELMED TO RUNNING A STRUCTURED, PROFITABLE BUSINESS IN 9 WEEKS – WITHOUT WORKING NIGHTS AND WEEKENDS.
A coaching program for female business owners who are done winging it and ready for systems, strategy, and structure that actually work – so you can stop spinning plates and start making consistent money (with your sanity intact).
Want first access?
You find yourself working all day or multitasking non stop - ping-ponging from one thing to another, never gaining the momentum you need to grow your business.
You spend hours creating content for the ‘gram {reels, carousels, that perfect photo}, HOPING to reach your target audience and make sales - only to hear crickets…
You’ve overeducated yourself with courses that promise the moon but only offer general advice (like "be consistent" or "charge your worth") - without showing you HOW to make it work for your unique business.
You crawl into bed exhausted, burned out from the same endless cycle of never-ending to-do lists and spinning your wheels on social media - while your family missed out on time with you.
You’ve got the drive. You’re ready to grow. But you need strategy, structure, and support that actually fit your life.
If this is. you, keep reading. The help you’ve been praying for is here.
What if you knew exactly what to work on each day – and saved 8 to 20 hours every week just by knowing exactly what to do each day?
What if the right clients came to you… without cold DMs, chasing trends, or wasting hours on Instagram?
What if you had a clear, proven strategy to double (or even triple) your leads and revenue – without burning out or working nights and weekends?
What if you finally felt clear and in control – like a weight was lifted and you had space to enjoy life again?
What if you had the exact tools and templates – and finally felt like a real business owner, not a confused content creator?
I’M A CERTIFIED DIRECTOR OF OPERATIONS AND SMALL BUSINESS COACH FOR FEMALE ENTREPRENEURS LIKE YOU WHO WANT TO DITCH THE OVERWHELM AND EXHAUSTION TO CREATE A SUPER SUCCESSFUL BUSINESS WITHOUT SACRIFICING YOUR PERSONAL LIFE..
I know what it’s like to juggle a million tasks, feel like you’re never caught up, and fall into bed wondering if your family got your leftovers. Feeling guilty because you were never fully present.
I’ve been there.
After hitting a wall and walking away from a dream job, I created a system that brought structure, clarity, and calm – without sacrificing growth.
Since then, I’ve helped 6 and 7-figure earners build profitable businesses that protect their peace and prioritize what matters most.
This is where ambition and margin can hold hands and be friends.
You don’t need more hustle. You need a real plan.
I’ll show you how to simplify, systemize, and build a business that serves your life — not the other way around.
Kelly is a Certified Director of Operations with over 20 years of experience and a track record across 40+ industries.
She’s supported hundreds of small businesses, spoken on top podcasts, and is a go-to strategist for masterminds and membership communities — teaching entrepreneurs how to build profitable, sustainable businesses without working 24/7.
THE SYSTEM, STRUCTURE, AND SUPPORT YOU NEED TO GROW FASTER – AND FINALLY FEEL IN CONTROL.
Make more money. Work fewer hours. Stop guessing.
Build a business that fits your life — instead of constantly running your life.
👇👇👇
DURING OUR 9-WEEKS TOGETHER, YOU’LL RECEIVE ALL THE SUPPORT, COACHING, AND INSTRUCTION YOU NEED TO FINALLY TAKE CONTROL OF YOUR BUSINESS AND TIME!
Here’s what you’ll learn inside the program – Module by Module:
You’re getting access to my sought-after Time Mastery system. This is the exact weekly framework that helps busy business owners finally feel in control of their time.
Inside these two modules, I’ll walk you through how to work fewer hours, save your sanity, and still get more done. No juggling 47 tools. No guessing what to do next.
This is how you finally create the work-life balance you’ve been craving… and actually stick to it.
{Fun Fact: The average Squad member gains back 8.25 hours in their week. That’s an epic date night, a bubble bath, and coffee with your bestie … every single week!}
Ever feel like your to-do list is running your life instead of supporting it?
Inside Module 3, you’ll learn how to build strategic workflows that save time, reduce stress, and set your business up to grow — without constantly playing catch-up.
You’ll also free up serious mental space and build habits that make the Time Mastery system stick for life.
And yep, your systems will be so clean you’ll be able to find anything in 30 seconds flat.
This efficiency-tip-packed module will change your life!
By this point in the Squad, you’ve gained serious hours back in your day. (This is the week women start to panic because they’re done working by lunch.)
Now it’s time to put those reclaimed hours to work — the smart way.
Say goodbye to 47 open tabs and hello to powerful, practical hacks that make running your business feel lighter, clearer, and more effective.
And the best part? This module reveals a top-secret strategy Kelly only teaches inside the Squad. It’s the quiet powerhouse move clients swear by — the one that helps them scale stronger and smarter every single year
I’m letting you in on my little secret… the surprising platform that can double your revenue without relying on social media algorithms or cold DMs.
And no, it’s not your email list.
Once you build on this third platform, you’ll finally see how business can flow TO you – without the constant chase. This is how you create a business that’s never scrambling for leads again.
A recent Squad grad increased her revenue by nearly 200% with this method.
You’re not making sales because your messaging isn’t clicking. Either you’re talking at your audience, or you’re stuck in the friend zone with your followers.
In this module, you’ll learn how to master your messaging: how to observe, collect the right info, and speak exactly like your ideal client.
Once you get this down, your audience will sit up, lean in, and ask how they can work with you.
Nearly every Squad girl has a “so this is why I’m not making the sales I want” moment during this module.
Tired of wondering what to post or how to say it? This module gives you a repeatable system to create hundreds of content ideas that sound like you, speak to your customer, and sell with ease.
You’ll walk away with a personalized content roadmap and a full bank of high-impact ideas, ready to post, email, and repurpose with confidence.
In one round alone, the average Squad member created over 110 content ideas in a single week! The only complaint? Too many ideas to choose from. What a great “problem” to have!
If making sales still feels random, this is the fix.
In Sales Mastery, you’ll connect the dots between your offers, messaging, and backend systems so leads stop slipping through the cracks and sales start coming in on repeat.
You’ll clean up the marketing chaos and map out the exact journey your dream client takes — from “just found you” to “just paid you.”
No more one-hit posts or launch flukes. This is about building a revenue engine that works even when you’re offline.
If your audience is growing but no one’s buying, this is where everything changes.
In this module, you’ll learn how to turn casual followers into loyal, paying clients using a simple, intentional nurture system that builds trust fast and keeps working while you’re offline.
We’re not winging it anymore. You’ll walk away with a plug-and-play strategy that makes people feel seen, understood, and ready to say, “It’s like you’re in my head.”
We’ll meet weekly for live coaching where I’ll answer your questions and help you apply what you’re learning inside each module. Can’t make it live? Submit questions ahead of time — all calls are recorded and uploaded within 24 hours.
You’ll get product lifetime access to 9 laser-focused modules – one released each Wednesday. Even after the live round ends, you’ll be able to rewatch and implement at your own pace. You keep the video lessons, workbook, tools & templates even after the Squad ends!
Packed with plug-and-play dashboards, done-for-you templates, swipe files, and cheat sheets to help you organize your brain, plan smarter, and reduce overwhelm fast. Includes Google Drive links for instant action.
Forget downloading another app. Our private community lives where we all already hang out… on Instagram.
Inside our private IG page, you’ll be surrounded by like-minded, driven business owners who are done winging it and ready to grow with clarity, support, and strategy. Get real-time micro coaching from Kelly during the week (in addition to the 9-module course!), and stay connected in a space that actually fits your life and rhythm.
No login required. No distractions. Just next-level accountability and coaching in the palm of your hand.
Struggling with the constant pressure of creating content and writing newsletters?
During your time in the Squad, you’ll receive two invitations to join Kelly’s monthly 3-hour batching sessions so you can get that content creation monkey off your back once and for all! At a recent session, one Squad alum batched 40 social media posts, another made 30 carousels, and another wrote 3 months’s of newsletters! In just ONE batching session!
Learn how to batch the RIGHT way!
At the conclusion of The Squad, I’m releasing 3 BONUS MINI COURSES that will give you additional training and tools to build your confidence, sell without the sleaze, and launch your offers with success!
Word on the street is that launching is stressful. Guess what? It doesn’t have to be! What if I told you that you could actually launch your offer without headaches, stress, and insomnia? Friend, it’s possible! I’m giving you my proven A to Z framework for a bulletproof launch in this mini course!
Do you find yourself flustered and frustrated when someone asks you, “What do you do?” Don’t worry, you’re not alone! This mini course will walk you through how to develop your elevator pitch and confidently deliver it in a way that gets you new leads every time you answer, “What do you do?” A Squad alum who is a coach used this strategy for the first time at an industry event landed 3 brand new clients.
Selling your product or service should be done with authenticity and ease. I’m giving you additional tips and training on how to sell your product or service WITHOUT sleazy sales tactics … ZERO cold outreach required.
“Not only was I able to build slowly in the way that was right for me, I was able to build my following, my business, gain new clients, have returned clients, and create a program. But, I was able to have time to cook dinner, to homeschool my kids, to attend softball games, and find myself again with a hobby that I’ve lost along the way.”
– Ashna Faust, Habit & Macro Nutrition Coach, Lady Macros Coaching
This round of The Success Squad is limited to just 25 spots. I want to ensure you receive my full attention and support, so register now to secure your seat!
Enrollment BEGINS Thursday, January 8, 2026 at 9 AM eastern and will end Thursday, January 15 at 9:00 PM est or as soon as all the spots are taken!
“Having worked in the corporate world for twenty years and having an MBA, I thought I was completely prepared to run my own business effectively. I was wrong.
I had so many plates spinning and was overwhelmed – not very happy running my business. I was used to delegating things. Now it was just me. It was too much work and not enough family or “me” time.
Then a fellow business owner introduced me to Kelly. Things have changed dramatically!
Kelly’s program taught me foundational business skills for running my own business that they do not teach you in business school nor do you learn it on the job.
As a Senior Manager, I was implementing someone else’s strategies that went with their business, not mine.
I now have strategies for my business and my life—things I would have never come up with on my own. I know what I’m doing—there is a plan. Those spinning plates all have a place. Some have been eliminated because they were not necessary.
I have joy in my business again. I look forward to the future of my business. I also have more free time because of the specific time strategies I learned. I do not feel guilty when I’m not working or constantly think about work because I’m able to finish in half the time. I’ve heard “Work Smarter, Not Harder” on repeat from the self-employed business world for years. None of their strategies were foundational, but Kelly’s are.”
Toyan Miller, Autoimmune Warrior & Coach
“I invested in some courses and coaches to get more foundational skills to run a business. But what I found was that they taught me some stuff, but I didn’t really feel like I knew what I was doing. I didn’t really feel like I was in charge of my business.
I could not be more thrilled with my decision because The Success Squad really does give you the foundational skills that you need to build your business, learn how to sell to your customers in a way that they understand, and then scale your business and really be the CEO of your business, which I did not feel like I was before.”
– Liz Birenbaum., Virtual Assistant
DM me on Instagram! Sweet entrepreneur, it’s my pleasure to answer any questions you have. Shoot me a quick DM on the ‘gram, and I’ll get back to you ASAP!
Satisfaction Guarantee
As your personal Business Strategist, Coach, and Director of Operations, I am committed to helping you achieve success in your business, create a healthy work-life balance, and reclaim valuable hours to spend with the people you love. The Success Squad is a proven, results-driven program, and I believe so strongly in its effectiveness that I offer a Satisfaction Guarantee for those who fully participate.
To qualify for a refund, you must attend all live calls or watch the replays within one week of their posting, complete the weekly action items, actively participate in the community (e.g., asking questions, sharing wins, or providing feedback at least once per week), fully implement the strategies and systems taught throughout the program for the full 9 weeks, and provide documented evidence of your efforts, including completed templates, dashboards, and other program materials.
If, after completing the program and meeting all the above requirements, you are not completely satisfied and you feel it didn’t OVER deliver the value you expected, you may submit a refund request within 7 days of the program’s conclusion.
Refund requests must include completed work from each lesson.
This Guarantee is for action-takers. This policy is designed for committed entrepreneurs who actively engage with the program. Refunds will not be granted for lack of participation, inconsistent effort, or incomplete work. The Squad is about RESULTS. And results happen with consistent effort on the right things. That’s exactly what you learn how to do inside the Squad. This is not a trial period; it’s a results-focused program for those ready to take action and change their business!
You have everything to gain – a business that runs smoothly and a life that feels balanced—by joining The Success Squad.
The live calls are on Tuesdays at 12:00pm eastern, 9:00am pacific. The calls are one hour long. The recording is posted in the private community if you're unable to attend live and, of course, you'll be given a form to pre-submit questions to ensure you get all the support you need!
Kindly note that at times, Kelly has a vacation that falls during The Success Squad. When that happens, you receive at least one makeup call - sometimes two. The modules are still released on schedule and the community remains open and active with support from the WLW team.
This is the case with quite a few entrepreneurs who take the Squad!
If you can’t attend the live call, you can pre-submit your questions, and Kelly will answer them on the call. Each call is recorded and the recording link will be available to you promptly each week.
We’ve got you covered!
Yes. 100%. There’s no content overlap.
The Success Squad is completely different from any of my digital courses.
The Made Easy courses are designed to give you quick wins on one focused area — like batching your emails, creating a KPI system, or managing your time better. They’re powerful on their own.
But The Success Squad is where we zoom out and build your entire business structure. It’s 8 weeks of guided coaching, strategic planning, and accountability across every part of your business, your time, your marketing, your systems, and your weekly rhythm.
If the Made Easy courses were like picking up the right tools...
The Success Squad is where we build the house.
Most women who’ve taken both say they’re glad they started with a course... but The Success Squad is what finally helped them run their business like a business.
No digital course (current courses or future courses) have any content overlap with The Success Squad.
The Success Squad is a comprehensive business coaching program designed to help you master time management, build sustainable systems, and achieve your business goals with clarity and focus. It’s built on three key elements that work together to deliver incredible results:
Weekly Live Coaching Calls
Over the 8 weeks, you’ll join live one-hour coaching calls led by Kelly, where you’ll receive expert guidance, personalized strategies, and the opportunity to ask questions in real time. These calls are dynamic, interactive, and designed to equip you with actionable insights to grow your business and find balance.
A Robust Course and Workbook
The Success Squad course is thorough, deep, and has been referred to by participants as "The MBA" of business coaching—some of whom already have MBAs themselves! It includes step-by-step lessons and a comprehensive workbook that breaks down complex strategies into simple, actionable steps. You’ll learn everything from mastering your schedule to creating systems that drive revenue and give you time back in your day.
Private Community for Support and Accountability
The private community is a game-changer. You’ll be surrounded by like-minded entrepreneurs who share your drive and are there to cheer you on every step of the way. Whether it’s sharing wins, asking for advice, or holding each other accountable, this community ensures you never feel alone on your journey.
Together, these three elements create a transformative experience that not only helps you streamline your business but also empowers you to reclaim your time and achieve balance in your life.
Graduates of The Success Squad consistently say the same thing:
They finally feel clear, confident, and in control of their business.
Here’s what you can expect when you show up and implement what you learn inside the Squad:
An average of 8 hours and 15 minutes saved every single week — without sacrificing income (in fact, most report increasing it).
A business that’s organized, systemized, and profitable — with less chaos, more structure, and no more flying by the seat of your pants.
Messaging that actually converts, marketing that doesn’t feel soul-sucking, and clients coming from places that don’t require you to be “on” all the time.
A renewed sense of peace, energy, and excitement — one graduate said, “I went from overwhelmed and anxious to calm, peaceful bliss.”
Real growth: more leads, more revenue, and most importantly? More margin to live your life.
Every round, women say things like:
“This program saved my marriage.”
“I feel like I can breathe again.”
“This was the first time I actually followed through and saw real progress.”
And the stat we’re proudest of?
Our Net Promoter Score (NPS) — the question that asks, “How likely are you to recommend The Squad to a friend or business bestie?”
As of today, our average score is 9.9 out of 10 — a number that speaks volumes about the kind of transformation women experience inside this program.
If you're willing to show up and do the work, the systems will work for you, too.
The modules are released week-by-week on Wednesday mornings. You’ll have fresh, actionable content every week! Once they are all released, you have the full course inside your account.
The only exception is in week 1: Modules 1 and 2 are released at the same time and you'll have two full weeks to go through them. The reason for this is that these two modules comprise the Time Mastery system and are best released together.
The duration of the coaching program consists of 9 weeks of live group coaching calls with an 8-module digital course. Plus a 9th bonus module at the conclusion of the Squad!
The modules are released one week at a time (also known as a "dripped" format) to coincide with the upcoming call. After the conclusion of the Squad, the digital course modules and workbook are yours to keep forever. Should Kelly ever discontinue hosting the Success Squad, you will be notified via email 3 separate times in a 30-day period and provided instructions for downloading the course videos and workbook to your own personal device or cloud and you will have 90 days to do so.
Yes! All live calls are via Zoom, making the program accessible to clients worldwide. The modules can be accessed through the online portal, so you can benefit from being part of The Success Squad no matter where you are located.
Kelly believes so strongly in The Success Squad that she offers a Satisfaction Guarantee! If you attend all live calls (or watch the replays), complete the assignments, actively participate in the community, and fully implement the strategies, yet still feel the program didn’t deliver the value you expected, you can request a refund within 7 days of the program’s conclusion. Refund request must be coupled with all completed work.
This guarantee is for action-takers who are ready to put in the work. It’s Kelly’s way of ensuring you feel confident joining, knowing the program is designed to help you succeed!
That’s a great question! Your success in the program depends on your commitment and openness to implementing the strategies and frameworks I’m giving you.
Your willingness to actively participate in the community and live calls and implement new strategies and insights will help you maximize the program's benefits.
Kelly is a Certified Director of Operations with experience in over 40+ industries and has supported small businesses for over 20 years.
Unfortunately, the coaching industry is largely unregulated so you want to ensure you are working with a coach who has the business chops to back up what they're claiming they can help with. Having worked for years building small businesses and large (from $100,000 businesses to working inside of 9-figure businesses), Kelly cut her teeth developing systems and strategy to help businesses get unstuck, fast.
One of Kelly’s "claims to fame" is her ability to help people build a 6-figure business with less than 1,000 followers. This matters because what you learn in the Squad is not based on algorithms that change or social media hacks that quickly go out of style in 12 months. The Squad is based on timeless business strategy that works for any size business.
Another win she is really proud of? Several Success Squad graduates who have been able to leave full-time corporate careers and pursue their dream business within 6 months of taking the Squad.
We've had graduates launch new businesses, get unstuck from perfectionism, have multi-5-figure months, and more. It's a powerful community! The Squad has the tools you've been searching for ... but you do need to put in the work.
Absolutely. Once you complete The Success Squad, you’ll have the ability to join our alumni-only membership — where you get daily coaching access, connection with fellow graduates, and continued implementation support.
You can also book private strategy calls anytime you want high-level help with a specific challenge or new direction, and you’ll have access to digital courses that let you keep growing in key areas like content, marketing, time, and metrics.
You won’t lose momentum after the 8 weeks — you’ll have everything you need to keep going strong, with support that fits your next stage of business.
Here’s what Squad members say again and again:
Kelly isn’t like anyone else they’ve ever worked with.
She’s not some 7-figure coach on a throne, shouting generic advice from a distance. She’s in it with you — sleeves rolled up, inside your business right alongside you, helping you see what matters most and what you can let go.
Kelly brings strategy and structure, yes — but what sets her apart is how deeply she cares. She knows your name, your business, your struggles, and your goals. She’s there to celebrate your wins and lovingly challenge you when you’re stuck.
Clients often say:
“She doesn’t sugarcoat anything — but she’ll never let you quit on yourself.”
“I’ve never felt more supported or seen inside a program.”
“She actually shows up and walks the walk.”
She’s guided by integrity and faith, and if something isn’t a good fit for you — she’ll tell you. No pressure. No fluff. Just honest, thoughtful coaching that helps you grow a business and a life you’re proud of.
This isn’t just business coaching.
This is a friendship and partnership with someone who’s 100% invested in seeing you win — not just in your revenue, but in how you feel about your work, your time, and your future.
The Success Squad is designed to fit into your busy schedule while delivering big results. You’ll need about 3-6 hours per week, which includes attending (or watching) the live calls [1 hour], watching the lessons [1 hour approx.] completing assignments, and implementing the strategies [1-4 hours depending on how much the business owner wants to implement].
Every participant finds that the time they invest in the program is more than made up by the hours they save using the systems and strategies taught.
The best part? You’ll leave each week feeling more organized, focused, and in control of your time!
DM Kelly on Instagram! Shoot her a quick DM {text or voice}, share your concerns, and she'll respond promptly (except on the weekends)!
She is also happy to connect you with Success Squad alumni or to hop on Zoom with you for a quick chat. (This is only offered in the 30 days leading up to the next round of the Squad.)
It is important to our company that you are confident and excited about your investment so we take the time to ensure it's a great fit.
And yes, Kelly will also talk you OUT of taking the Squad if it’s not the best fit for you right now.
The Success Squad may qualify as a tax-deductible business expense since it’s designed to help you grow and manage your business effectively. Many participants are able to write off the cost of coaching and educational programs like this as part of their business development expenses.
However, because every situation is unique, we recommend consulting with your tax advisor or accountant to confirm how this applies to your specific circumstances. They will guide you on how to document and claim the expense properly.
You can keep bouncing between tasks, putting out fires, and hoping something finally works…
Or you can learn the exact system that helps real business owners get organized, bring in more sales, and actually enjoy their life again.
This is your roadmap to a business that runs better, feels lighter, and makes you money without taking over your whole world.
You in?
Fellow business owner, I know you’re here because you’re overwhelmed and burned out.
As one of my clients once said,
“It’s like you’re in a pool, drowning, trying to stay above water – and someone hands you a baby.”
Sound familiar?
You’re not lazy. You’re not doing it wrong. You’ve just been given the wrong advice by people who don’t actually get how your life works.
So here’s what happens:
You want more freedom – with your time, with your money – so you buy a course.
You do everything it says… and nothing really changes.
So you buy another one.
Still stuck.
And little by little, you start to lose faith in yourself.
You’ve tried to build your business the way Instagram coaches told you to:
“Add this. Do that. Do ALL the things.”
And now you’re exhausted.
You’ve spent enough money on growth hacks and reels trainings.
You don’t need to go viral. You need a system.
There’s a better way.
And yes – I know it’s a big ask to trust someone new.
But I also know this: You’re a Warrior. Or you wouldn’t be here.
The women who quit don’t do it because they don’t love their business.
They quit because no one ever showed them how to run it well.
If you’re on the verge of giving up, please…
Try The Squad first.
I believe you can build a six-figure business without ever going viral and with less than 1,000 followers.
I’ve done it.
And I can show you how to grow a profitable business and get your time back — no more working nights and weekends.
Let me ask you this:
What is your time worth?
What would an extra 8 hours a week change for you… or your family?
Where will you be 12 months from now if nothing changes?
When I finally stopped winging it and used the same systems I now teach, everything shifted.
Middle-of-the-day coffee chats with my teenagers
Spur-of-the-moment lunch dates with my husband
Double the income — half the hours
This can be your life, too.
I’m literally going to give you the roadmap.
All you have to do is take the next step.